“ListenTalk is easy to use, causes no interference on our network, speech intelligibility is surprisingly good allowing clear communication between employees on the production floor.” – Walter Tillman, Duracell employee Click To Tweet

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Casey Schaul is the Western Regional Sales Manager overseeing 6 rep firms for Listen Technologies. Their products improve the listening experience for everyone from noisey manufacturing plants to drive-in movies. They help groups reduce noise while overcoming distance.

In the interview she describes how her company helped a Fortune 500 stay open during the worst of the pandemic with zero reported cases of Covid-19. And, she reveals what her company is doing to move toward digital transformation, including her top tips for staying in touch with your rep firms to increase your sales.

The Manufacturing Sales Trends Podcast – Sponsored by eRepCPQ.com
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  1. 6.5
    Great Product-Market Fit, Average Story

    I gave Casey a 7.8/10 for customer benefits.

    As she tells it, the 500 employees at Duracell’s 42,000 square foot Belgium plant couldn’t work remotely. Production had to continue. But facemasks were creating barriers to communication and safety. They needed a solution like ListenTalk.

    Casey goes into great detail about the benefits of her firm’s ListenTalk solution, and how things turned out. In Duracell’s own words, the system was easy to use, with intelligible communications. And it helped them stay open through the worst of the pandemic with zero reported cases of Covid-19

    I gave Casey a 5.1/10 for storytelling.

    Her story sets the scene explaining how Duracell was suffering during the pandemic. And that thanks to ListenTalk, their frontline teams could continue operating at a safe distance.

    But no extra value mentioned besides the product. There was nothing noteworthy to make it a great story. In terms of pace, it sounded a bit scripted. So there was limited emotional punch. In summary, exemplary product-market fit, but average storytelling.

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