Laura Patterson is Co-founder and President of VisionEdge Marketing. She’s also the author of a new book on customer centricity called Fast-Track Your Business. In this interview she explains why she wrote the book and how it will help you accelerate market growth.
In his foreword to this beneficial book, David Altounian writes, “Many books address marketing approaches in a theoretical way, which helps readers understand the basic concepts, but they leave many gaps in understanding how to execute. The Circle of Traction model provides a specific direction and questions to ask on the journey to creating a successful, profitable, and growing company.”
Growth doesn’t just occur – it takes intent and deliberate action. Read Fast Track Your Business to help your company use this customer-centric framework to take a practical and systematic process for navigating and accelerating a sustainable path to organic growth.