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Benefit-driven Headline Gears Up B2B Marketing Results for Safety Leader

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Jim Van Meer is Founder and Chief Creative Officer of Thinkpoint Creative, a marketing communications and design services firm. In this interview he describes a customer challenge, the solution his company created and the final results.

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Derek Littlehttps://trailblazerwriting.com
Derek Little is Founder and Editor-in-Chief of MarketingResults.club and CEO of TrailblazerWriting.com. He's also author of "The B2B Marketer's Journey." His specialty is creating copy and content for software firms selling to enterprise clients or that have a complex sales process. He's also Editor-In-Chief of BlockchainTrailblazers.com.

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